Event & Webinar Marketing

Event and webinar marketing is a strategy that focuses on promoting virtual events to meet goals like increasing registration, improving brand awareness for hosts or partners, and generating leads. This approach involves planning and marketing events that begin weeks before the scheduled online seminar, using tactics like email marketing, social media marketing, and content marketing. Webinar promotion helps reach new audiences, increase brand authority, and generate valuable content that can be repurposed across multiple platforms.

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Revolutionary: 10 Social Media Automation Strategies Crushing Competition

Event & Webinar Marketing / Leave a Comment

Imagine this: you’re staring at your calendar, heart racing as you realize your biggest event of the year is just weeks away. Meanwhile, your social media accounts are practically crickets, and you’re drowning in a sea of endless promotional tasks that seem to multiply faster than you can tackle them. Sound familiar? Here’s the game-changing […]

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Are You Being Left Behind? 77% Use Automated Event Reminders

Editor’s Pick, Event & Webinar Marketing / Leave a Comment

Maximizing Attendance with Automated Event Reminders In the fast-paced world of digital marketing, event attendance can make or break your business objectives. A staggering 97% of studies demonstrate that automated event reminders effectively improve attendance rates, with patients receiving appointment reminders showing a weighted mean relative reduction in non-attendance of 34% from baseline rates [1].

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